As Featured in Apartment Therapy
At Norlii, we believe that even the most mundane tasks can be transformed into moments of joy and intention — and we’re thrilled that this philosophy was recently recognized by Apartment Therapy. In their latest article on the Swedish cleaning concept Städdag, I was invited to share my thoughts on how Scandinavian culture approaches cleaning, order, and home rituals. You can read the full article [here]
The piece highlights something I find deeply inspiring: that caring for your home isn’t just about tidying up — it’s about creating space for wellbeing.
In a world of squeaky floors and dangling cords, this cozy pup reminds us that true serenity can be found in life’s little imperfections.
The Inspiration Behind Our Laundry Box
Last year, we embraced this very idea with our Norlii box themed around Laundry — a quiet nod to the Nordic mindset that values beauty and quality in everyday routines.
In this box, we curated simple, elegant items that elevate the laundry experience:
– A handmade washing powder from Sweden that’s clean, free of harmful ingredients and with a natural scent so delightful it makes you look forward to laundry day.
– a lidded ceramic jar for storing your new detergent. It is food-safe and versatile, so it can be used in the kitchen instead.
– Four wool dryer balls to shorten drying time and reduce wrinkles in your clothes. They’re reusable, eco-friendly, and will last for years.
– And for those who prefer to air-dry their favorite shirt or delicate pieces, we included a beautiful, minimalist hanger — the kind you’ll actually want to leave on display. More hangers are available in our store.
Air-drying in progress. I love the clean, crisp scent of clothes that have spent time outside — it’s the little things.
Bringing Scandinavian Calm Into the Everyday
Scandinavians are known for finding joy in small, meaningful rituals — from lighting candles on dark mornings to drying fresh laundry with care. Our Laundry Box was designed with that exact purpose in mind: to slow down and take pleasure in what often feels like a chore.
This is one of the boxes we so proud of as it is just as beautiful as it is function. We’ve kept it in stock and right now it’s available at 40% off — a perfect opportunity to bring a little Scandinavian serenity into your laundry routine.
Recent News from Norlii
Exciting changes at Norlii! We have transitioned to a Quarterly Box, bringing you even more thoughtfully curated Scandinavian home decor. Each box is valued at $220+ (often much more!), shipped directly from Copenhagen, Denmark – with free shipping!
Right now, you can sign up and experience the best of Scandinavian design delivered to your doorstep. Don’t miss out!